65
healthy snacks
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Brand share
Great41%top-5 brand share — no brand owns this niche
Competition
Great28%top-5 click share — an open shelf
Review moat
Great418.39avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Great$16.08avg listing price — sweet spot $15–$100
Price range
Good$2.45–$130.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+22.8%90-day search growth — must beat 0% to launch
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$43K$43K/yr · 77K searches