62
guava
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible18.2%search→purchase rate — share of searches ending in a sale
Competition
Great25%top-5 click share — an open shelf
Review moat
Great192.7avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Good$598K$598K/yr · 423K searches
Price range
Okay$1.86–$24.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad$7.77avg listing price — sweet spot $15–$100
Growth
Bad-8.0%90-day search growth — must beat 0% to launch
Brand share
Bad99%top-5 brand share — brand-locked demand