52
cream cheese
Worth a lookShows low returns (0.0%), but soft demand (-7.3% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible79.3avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.79avg listing price — sweet spot $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.37–$29.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$123K$123K/yr · 96K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-7.3%90-day search growth — must beat 0% to launch