45
cooking cream
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible81.54avg incumbent reviews — the moat a new listing must climb
Conversion
Incredible12.8%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.03avg listing price — sweet spot $15–$100
Price range
Good$2.87–$39.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$113K$113K/yr · 52K searches
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Growth
Bad-13.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier