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condensed milk
Skip itPrices mostly outside the sweet spot ($3.41–$12.80) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great216.21avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Bad-2.9%90-day search growth — must beat 0% to launch
Competition
Bad71%top-5 click share — a locked-up shelf
Avg price
Bad$8.29avg listing price — sweet spot $15–$100
Market size
Bad$48K$48K/yr · 74K searches
Brand share
Bad99%top-5 brand share — brand-locked demand
Price range
Bad$3.41–$12.80cheapest to priciest tracked listing — scored on the share inside $15–$100