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chilli oil
Skip itA concentrated shelf (top 5 take 76% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$44.63avg listing price — sweet spot $15–$100
Price range
Great$13.89–$79.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay1,822avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Growth
Bad-0.8%90-day search growth — must beat 0% to launch
Market size
Bad$93K$93K/yr · 64K searches
Competition
Bad76%top-5 click share — a locked-up shelf