Skip to content
55

brown eggs

Worth a look

Shows low returns (0.0%), but a small market ($34K/yr) keeps it on the watch list.

Market size 8Growth 41Conversion 90Competition 47Returns 100Price range 81Avg price 83Brand share 26Review moat 98Quality gap 58

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Incredible42.61

avg incumbent reviews — the moat a new listing must climb

Conversion

Great10.7%

search→purchase rate — share of searches ending in a sale

Avg price

Great$18.19

avg listing price — sweet spot $15–$100

Price range

Great$4.93–$62.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+12.5%

90-day search growth — must beat 0% to launch

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Market size

Bad$34K

$34K/yr · 17K searches