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basil seeds
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible12.0%search→purchase rate — share of searches ending in a sale
Review moat
Incredible90.85avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$2.88–$65.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$16.51avg listing price — sweet spot $15–$100
Growth
Good+36.2%90-day search growth — must beat 0% to launch
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad$54K$54K/yr · 27K searches
Signals Low Review Barrier