48
agar agar
Skip itSoft demand (-30.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Incredible$29.82avg listing price — sweet spot $15–$100
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Price range
Great$4.29–$59.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good700.33avg incumbent reviews — the moat a new listing must climb
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Bad$54K$54K/yr · 23K searches
Competition
Bad86%top-5 click share — a locked-up shelf
Growth
Bad-30.0%90-day search growth — must beat 0% to launch
Signals Low Review Barrier