40
ties for men
Skip itWeak search conversion (0.9%) — this niche doesn't clear our bar today.
Avg price
Great$56.09avg listing price — sweet spot $15–$100
Price range
Great$10.17–$106.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+12.1%90-day search growth — must beat 0% to launch
Review moat
Okay3,268avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.2%return rate — above 5% kills the launch gate
Market size
Bad$54K$54K/yr · 104K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale