22
ski pants
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Avg price
Okay$211.14avg listing price — sweet spot $15–$100
Review moat
Bad4,055.81avg incumbent reviews — the moat a new listing must climb
Price range
Bad$79.93–$593.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$0$0/yr · 31K searches
Growth
Bad-74.0%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Returns
Bad42.4%return rate — above 5% kills the launch gate