39
running belt
Skip itA small market ($48K/yr) — this niche doesn't clear our bar today.
Avg price
Great$61.17avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$10.54–$141.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.7%return rate — above 5% kills the launch gate
Review moat
Good1,487.93avg incumbent reviews — the moat a new listing must climb
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Okay+1.2%90-day search growth — must beat 0% to launch
Market size
Bad$48K$48K/yr · 35K searches
Signals High Price