48
belt men
Skip itWeak search conversion (0.9%) — this niche doesn't clear our bar today.
Avg price
Great$68.94avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$18.94–$152.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$280K$280K/yr · 436K searches
Growth
Good+20.6%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Review moat
Bad13,121.96avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.6%return rate — above 5% kills the launch gate
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale