56
plug
Worth a lookShows a sweet-spot price point ($32.61 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$32.61avg listing price — sweet spot $15–$100
Price range
Great$6.53–$71.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Review moat
Good685.86avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Brand share
Good66%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+8.8%90-day search growth — must beat 0% to launch
Market size
Bad$54K$54K/yr · 29K searches
Signals No Dominant Brand