45
light for video shooting
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Competition
Great30%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good75%top-5 brand share — brands hold most of the demand
Market size
Okay$274K$274K/yr · 174K searches
Avg price
Okay$191.54avg listing price — sweet spot $15–$100
Review moat
Okay2,200.52avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.2%return rate — above 5% kills the launch gate
Growth
Bad-1.0%90-day search growth — must beat 0% to launch
Price range
Bad$28.54–$676.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Signals High Price