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iphone 13 pro max case
Skip itSoft demand (-9.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$34.95avg listing price — sweet spot $15–$100
Price range
Great$9.94–$68.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.3%return rate — above 5% kills the launch gate
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Market size
Okay$154K$154K/yr · 175K searches
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-9.9%90-day search growth — must beat 0% to launch
Review moat
Bad13,897.64avg incumbent reviews — the moat a new listing must climb