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usb extension cable
Skip itSoft demand (-24.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$26.69avg listing price — sweet spot $15–$100
Price range
Incredible$14.87–$51.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Returns
Great1.9%return rate — above 5% kills the launch gate
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad15,717.8avg incumbent reviews — the moat a new listing must climb
Market size
Bad$55K$55K/yr · 20K searches
Growth
Bad-24.8%90-day search growth — must beat 0% to launch