59
tablet
Launch itA $5.6M/yr market growing +21.4% this quarter with returns at 2.2% — clears our launch bar.
Market size
Incredible$5.6M$5.6M/yr · 3.3M searches
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Review moat
Great188.9avg incumbent reviews — the moat a new listing must climb
Competition
Great36%top-5 click share — an open shelf
Returns
Good2.2%return rate — above 5% kills the launch gate
Growth
Good+21.4%90-day search growth — must beat 0% to launch
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Price range
Bad$29.18–$3489.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad$704.24avg listing price — sweet spot $15–$100
Signals High Price