46
turmeric soap
Skip itA small market ($38K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Great157.58avg incumbent reviews — the moat a new listing must climb
Avg price
Great$21.75avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$2.46–$46.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+22.0%90-day search growth — must beat 0% to launch
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Competition
Bad80%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad$38K$38K/yr · 67K searches