61
rose water
Worth a lookShows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$22.03avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$1.84–$104.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Brand share
Great58%top-5 brand share — no brand owns this niche
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,648.43avg incumbent reviews — the moat a new listing must climb
Market size
Okay$169K$169K/yr · 102K searches
Growth
Bad-2.1%90-day search growth — must beat 0% to launch