52
pdrn
Worth a lookShows low returns (0.7%), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Great$69.00avg listing price — sweet spot $15–$100
Market size
Good$528K$528K/yr · 184K searches
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Growth
Good+21.2%90-day search growth — must beat 0% to launch
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$33.65–$273.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad5,566.04avg incumbent reviews — the moat a new listing must climb
Brand share
Bad96%top-5 brand share — brand-locked demand
Signals High Price