Skip to content
51

hair scissors

Worth a look

Shows a sweet-spot price point ($36.42 avg), but soft demand (-9.5% this quarter) keeps it on the watch list.

Market size 28Growth 20Conversion 70Competition 31Returns 88Price range 79Avg price 95Brand share 64Review moat 23Quality gap 70

Avg price

Incredible$36.42

avg listing price — sweet spot $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Price range

Great$1.73–$67.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$120K

$120K/yr · 51K searches

Review moat

Bad8,518.35

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-9.5%

90-day search growth — must beat 0% to launch