51
face brush
Worth a lookShows low returns (0.9%), but soft demand (-20.5% this quarter) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$45.77avg listing price — sweet spot $15–$100
Price range
Great$14.75–$100.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great446.93avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Market size
Okay$102K$102K/yr · 46K searches
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-20.5%90-day search growth — must beat 0% to launch