58
ear cleaner
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$85.57avg listing price — sweet spot $15–$100
Brand share
Great58%top-5 brand share — no brand owns this niche
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Market size
Good$370K$370K/yr · 130K searches
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,173.71avg incumbent reviews — the moat a new listing must climb
Price range
Okay$3.56–$326.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-5.3%90-day search growth — must beat 0% to launch