51
dry brush
Worth a lookShows a sweet-spot price point ($31.97 avg), but a deep review moat (4,696 avg reviews) keeps it on the watch list.
Avg price
Incredible$31.97avg listing price — sweet spot $15–$100
Price range
Great$11.58–$90.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Brand share
Great59%top-5 brand share — no brand owns this niche
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$106K$106K/yr · 70K searches
Growth
Okay+0.7%90-day search growth — must beat 0% to launch
Review moat
Bad4,695.74avg incumbent reviews — the moat a new listing must climb