52
bronzer
Worth a lookShows a sweet-spot price point ($30.67 avg), but a small market ($61K/yr) keeps it on the watch list.
Avg price
Incredible$30.67avg listing price — sweet spot $15–$100
Price range
Great$11.63–$73.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good70%top-5 brand share — brands hold most of the demand
Growth
Okay+11.3%90-day search growth — must beat 0% to launch
Review moat
Bad4,441.31avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$61K$61K/yr · 130K searches