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acne face wash
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$76.36avg listing price — sweet spot $15–$100
Price range
Great$26.18–$119.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$268K$268K/yr · 96K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Growth
Okay+6.8%90-day search growth — must beat 0% to launch
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Review moat
Bad21,981.33avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price