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52

tummy time toys

Worth a look

Shows a sweet-spot price point ($67.28 avg), but a small market ($26K/yr) keeps it on the watch list.

Market size 6Growth 53Conversion 16Competition 67Returns 74Price range 22Avg price 87Brand share 84Review moat 45Quality gap 80

Avg price

Great$67.28

avg listing price — sweet spot $15–$100

Brand share

Great51%

top-5 brand share — no brand owns this niche

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Good2.0%

return rate — above 5% kills the launch gate

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Growth

Good+24.5%

90-day search growth — must beat 0% to launch

Review moat

Okay1,951.77

avg incumbent reviews — the moat a new listing must climb

Price range

Bad$13.27–$396.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$26K

$26K/yr · 30K searches