50
formula dispenser
Worth a lookShows no brand lock-in (top 5 brands take 56% of clicks), but prices mostly outside the sweet spot ($8.07–$1004.48) keeps it on the watch list.
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Returns
Good2.5%return rate — above 5% kills the launch gate
Avg price
Good$137.50avg listing price — sweet spot $15–$100
Review moat
Okay1,926.7avg incumbent reviews — the moat a new listing must climb
Market size
Okay$202K$202K/yr · 47K searches
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+7.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$8.07–$1004.48cheapest to priciest tracked listing — scored on the share inside $15–$100