47
baby pillow
Skip itA small market ($45K/yr) — this niche doesn't clear our bar today.
Avg price
Great$55.15avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great60%top-5 brand share — no brand owns this niche
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Price range
Good$14.82–$165.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,624.74avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.8%return rate — above 5% kills the launch gate
Growth
Okay+1.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$45K$45K/yr · 58K searches