57
sticki rolls
Worth a lookShows a thin review moat (82 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Incredible82.39avg incumbent reviews — the moat a new listing must climb
Avg price
Great$51.82avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Great38%top-5 click share — an open shelf
Returns
Great2.0%return rate — above 5% kills the launch gate
Price range
Good$24.33–$143.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Market size
Okay$117K$117K/yr · 66K searches
Growth
Bad-6.2%90-day search growth — must beat 0% to launch