51
art
Worth a lookShows low returns (1.4%), but weak search conversion (1.2%) keeps it on the watch list.
Returns
Great1.4%return rate — above 5% kills the launch gate
Avg price
Great$65.43avg listing price — sweet spot $15–$100
Competition
Great31%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Review moat
Good1,194.06avg incumbent reviews — the moat a new listing must climb
Price range
Okay$9.23–$200.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+5.6%90-day search growth — must beat 0% to launch
Market size
Bad$74K$74K/yr · 95K searches
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Signals High Price