Aller au contenu
Flapen
Commencer

Case study · Water testing instruments

Purefiz

A broad testing range with the portfolio’s only recurring-revenue base, plus 1,014 extra orders from tier discounts.

Purefiz sells water testing instruments on Amazon, where Flapen manages the account and its growing subscription base. Our Full Account Management team handles the listings, the ads and the weekly numbers.

Need help with your Amazon brand?

Launch your brand from A-ZGrow your brand
John Mallia in a customer interview for Flapen

“Didn't know where to start with research. Flapen connected the dots and by launch day the numbers already made sense.”

John Mallia · Business owner

The brand store

Purefiz on Amazon

A water-testing storefront spanning strips, pen meters and refractometers.

Purefiz brand banner on a blue studio backdrop with the full product line-up of refractometers, pen meters and test strips
Visit the storefront

The product

pH Test Strips 0–14, 200 Count

The listing that carries the brand and the instruments around it. The hero product links to its live Amazon page.

Purefiz pH 0–14 test strips retail box beside the black 200-strip bottle, both labelled with the colour chart

Primary listing image

See it on Amazon

The creative

Purefiz on video

The brand's own spots, straight off the listing.

The spots that run on the listing and the storefront.

Results

See what sellers are saying

Mike Grady in a customer interview for FlapenView story — Mike Grady+30% year over year“May was a great month. Up 30% over last year. Let's keep it rolling in June.”Mike Grady · Grady's Pitching School
Chris Garvey in a customer interview for FlapenView story — Chris GarveyTACoS 10.8% → 9.9%“Was burning hours on research that Flapen's AI does in minutes. Told me exactly what was worth pursuing and what wasn't. Wish I'd found it sooner.”Chris Garvey · SnoreLessNow
Matt Dorband in a customer interview for FlapenView story — Matt Dorband+41% YoY pace“Flapen found baby product sub-niches I'd completely missed. Ran the profit calculator, numbers checked out, placed my first order with actual confidence.”Matt Dorband · Tiny Tinker
Logan Leckie in a customer interview for FlapenView story — Logan Leckie5.7% TACoS at scale“Nice $3K day yesterday… new record?!”Logan Leckie · Vora Bowl
Brecht Powell in a customer interview for FlapenView story — Brecht PowellRepeat buyers 7% → 14%“Repeat customers doubled. That's when we knew it was working.”Brecht Powell · Oral Pouch Solution
Stephanie Hansen in a customer interview for FlapenView story — Stephanie Hansen16.9% conversion rate“Thank you for all of your hard work and continued support. We really appreciate everything you've done.”Stephanie Hansen · Silver Aid
Marko Tähtivaara in a customer interview for FlapenView story — Marko TähtivaaraACoS 88% → 32%“One tool instead of five. Research, forecast, optimize, done. Exactly what I needed.”Marko Tähtivaara · GrillX
John Mallia in a customer interview for FlapenView story — John Mallia157 active subscriptions“Didn't know where to start with research. Flapen connected the dots and by launch day the numbers already made sense.”John Mallia · Purefiz
Aubrey Laflamme in a customer interview for FlapenView story — Aubrey Laflamme9.5x creator-ads return“Flapen found the product, launched it, and had us profitable in under 6 months. They now manage our 2 brands with 15+ SKUs — we're growing faster than we ever did alone.”Aubrey Laflamme · TuffTynz

La méthode

L'histoire, le système et la science

Trois pages racontent toute la méthode. Choisissez où approfondir.

Les fondateurs de Flapen réunis lors d'une conférence de vendeurs Amazon

L'histoire de Flapen

Comment un ingénieur logiciel a fini par lancer plus de 500 marques Amazon, et pourquoi toute la méthode est publique.

Le fondateur de Flapen dans une conférence e-commerce

Le système Flapen

Les cinq étapes entre une idée de produit et une marque rentable, publiées de bout en bout.

Le fondateur de Flapen présentant le radar du Flapen Score sur la scène d'une conférence

La science derrière nos scores de niche

Comment le Flapen Score évalue chaque niche, et les preuves derrière chaque composant.