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Étude de cas · BBQ and bar accessories

GrillX

The worst-performing ad line rebuilt into a keeper, while sea freight negotiated to $1.04/kg kept the landed cost honest.

GrillX is a BBQ and bar accessories brand that Flapen manages on Amazon, from the ad account down to the freight quotes. It runs on our Full Account Management membership, with listings, inventory and reporting handled by one team.

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Marko Tähtivaara in a customer interview for Flapen

“One tool instead of five. Research, forecast, optimize, done. Exactly what I needed.”

Marko Tähtivaara · Chef d'entreprise

La boutique de la marque

GrillX sur Amazon

A BBQ-accessories storefront built around the grill: roaster pans, rib racks, rotisserie baskets and griddles.

Grill 4U storefront banner with a rotisserie basket, glazed ribs in a rib rack and a beer-can chicken on a rustic wooden table
Visiter la boutique

The product

Cast Iron Vertical Chicken Roaster

The listing that carries the brand and the range around it. The hero product links to its live Amazon page.

Cast-iron beer-can chicken holder pan with two loop handles and centre cone, with insets of a roasted chicken standing in the pan

Primary listing image

Voir sur Amazon

La création

GrillX en vidéo

Les spots de la marque, tels qu'ils apparaissent sur la fiche produit.

Les spots diffusés sur la fiche produit et la boutique.

Results

See what sellers are saying

Mike Grady in a customer interview for FlapenView story — Mike Grady+30% year over year“May was a great month. Up 30% over last year. Let's keep it rolling in June.”Mike Grady · Grady's Pitching School
Chris Garvey in a customer interview for FlapenView story — Chris GarveyTACoS 10.8% → 9.9%“Was burning hours on research that Flapen's AI does in minutes. Told me exactly what was worth pursuing and what wasn't. Wish I'd found it sooner.”Chris Garvey · SnoreLessNow
Matt Dorband in a customer interview for FlapenView story — Matt Dorband+41% YoY pace“Flapen found baby product sub-niches I'd completely missed. Ran the profit calculator, numbers checked out, placed my first order with actual confidence.”Matt Dorband · Tiny Tinker
Logan Leckie in a customer interview for FlapenView story — Logan Leckie5.7% TACoS at scale“Nice $3K day yesterday… new record?!”Logan Leckie · Vora Bowl
Brecht Powell in a customer interview for FlapenView story — Brecht PowellRepeat buyers 7% → 14%“Repeat customers doubled. That's when we knew it was working.”Brecht Powell · Oral Pouch Solution
Stephanie Hansen in a customer interview for FlapenView story — Stephanie Hansen16.9% conversion rate“Thank you for all of your hard work and continued support. We really appreciate everything you've done.”Stephanie Hansen · Silver Aid
Marko Tähtivaara in a customer interview for FlapenView story — Marko TähtivaaraACoS 88% → 32%“One tool instead of five. Research, forecast, optimize, done. Exactly what I needed.”Marko Tähtivaara · GrillX
John Mallia in a customer interview for FlapenView story — John Mallia157 active subscriptions“Didn't know where to start with research. Flapen connected the dots and by launch day the numbers already made sense.”John Mallia · Purefiz
Aubrey Laflamme in a customer interview for FlapenView story — Aubrey Laflamme9.5x creator-ads return“Flapen found the product, launched it, and had us profitable in under 6 months. They now manage our 2 brands with 15+ SKUs — we're growing faster than we ever did alone.”Aubrey Laflamme · TuffTynz

La méthode

L'histoire, le système et la science

Trois pages racontent toute la méthode. Choisissez où approfondir.

Les fondateurs de Flapen réunis lors d'une conférence de vendeurs Amazon

L'histoire de Flapen

Comment un ingénieur logiciel a fini par lancer plus de 500 marques Amazon, et pourquoi toute la méthode est publique.

Le fondateur de Flapen dans une conférence e-commerce

Le système Flapen

Les cinq étapes entre une idée de produit et une marque rentable, publiées de bout en bout.

Le fondateur de Flapen présentant le radar du Flapen Score sur la scène d'une conférence

La science derrière nos scores de niche

Comment le Flapen Score évalue chaque niche, et les preuves derrière chaque composant.