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Case study · Baseball training equipment

Grady's Pitching School

Untangling self-competing ad campaigns cut ACoS five points while sales rose 20% and held three months over profit target.

Grady's Pitching School sells baseball training equipment on Amazon, and Flapen runs the account for them. Our team manages the listings, the ad campaigns and the weekly reporting as part of a Full Account Management membership.

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Mike Grady in a customer interview for Flapen

“May was a great month. Up 30% over last year. Let's keep it rolling in June.”

Mike Grady · Business owner

The brand store

Grady's Pitching School on Amazon

A branded storefront built around the training program: velocity training, arm care, and the gear the drills run on.

The product

Plyo Soft Shell Weighted Ball Set

The listing that carries the brand and the range around it. The hero product links to its live Amazon page.

The Grady's weighted pitching ball set listing image showing the box, carry bag, air valve and six balls

Primary listing image

See it on Amazon

The creative

Grady's Pitching School on video

The brand's own spots, straight off the listing.

The spots that run on the listing and the storefront.

Results

See what sellers are saying