54
zoro
Worth a lookShows a sweet-spot price point ($27.37 avg), but soft demand (-6.8% this quarter) keeps it on the watch list.
Avg price
Incredible$27.37avg listing price — sweet spot $15–$100
Competition
Great23%top-5 click share — an open shelf
Market size
Great$926K$926K/yr · 1.9M searches
Returns
Great2.0%return rate — above 5% kills the launch gate
Review moat
Good989.79avg incumbent reviews — the moat a new listing must climb
Price range
Okay$7.04–$215.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Growth
Bad-6.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality