41
wrist rattles for babies 0-6 months
Skip itPrices mostly outside the sweet spot ($5.51–$14.95) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 5% kills the launch gate
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Market size
Okay$233K$233K/yr · 259K searches
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.14avg listing price — sweet spot $15–$100
Review moat
Bad5,806.93avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$5.51–$14.95cheapest to priciest tracked listing — scored on the share inside $15–$100