46
words are hard game
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$11.29–$46.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$18.96avg listing price — sweet spot $15–$100
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Market size
Great$979K$979K/yr · 651K searches
Review moat
Okay3,884.36avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.1%90-day search growth — must beat 0% to launch
Competition
Bad81%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad98%top-5 brand share — brand-locked demand