31
wombat
Skip itA small market ($18K/yr) — this niche doesn't clear our bar today.
Review moat
Great249.17avg incumbent reviews — the moat a new listing must climb
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great$15.52avg listing price — sweet spot $15–$100
Price range
Good$4.99–$25.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-4.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad$18K$18K/yr · 41K searches
Competition
Bad95%top-5 click share — a locked-up shelf