38
wish doll
Skip itA small market ($8K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$16.65avg listing price — sweet spot $15–$100
Review moat
Great452.37avg incumbent reviews — the moat a new listing must climb
Price range
Good$3.66–$43.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Okay+7.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Brand share
Bad98%top-5 brand share — brand-locked demand
Market size
Bad$8K$8K/yr · 51K searches