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therapy games
Worth a lookShows no brand lock-in (top 5 brands take 35% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Avg price
Great$21.11avg listing price — sweet spot $15–$100
Competition
Great30%top-5 click share — an open shelf
Returns
Great1.7%return rate — above 5% kills the launch gate
Price range
Great$6.60–$39.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$216K$216K/yr · 320K searches
Review moat
Okay2,391.16avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-12.1%90-day search growth — must beat 0% to launch
Signals No Dominant Brand