47
snake oil
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Incredible$35.44avg listing price — sweet spot $15–$100
Review moat
Great320.79avg incumbent reviews — the moat a new listing must climb
Price range
Good$7.46–$134.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+11.3%90-day search growth — must beat 0% to launch
Market size
Okay$151K$151K/yr · 79K searches
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand
Signals Low Review Barrier