Skip to content
49

rayquaza plush

Skip it

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 26Growth 26Conversion 13Competition 83Returns 99Price range 56Avg price 95Brand share 3Review moat 80Quality gap 55

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible$29.17

avg listing price — sweet spot $15–$100

Competition

Great32%

top-5 click share — an open shelf

Review moat

Great408.23

avg incumbent reviews — the moat a new listing must climb

Price range

Good$3.37–$155.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay$106K

$106K/yr · 340K searches

Growth

Okay+0.9%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Brand share

Bad99%

top-5 brand share — brand-locked demand

Search terms