60
plastic leis
Worth a lookShows a sweet-spot price point ($18.65 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$18.65avg listing price — sweet spot $15–$100
Growth
Great+81.1%90-day search growth — must beat 0% to launch
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Price range
Great$6.36–$43.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Good1,074.48avg incumbent reviews — the moat a new listing must climb
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Market size
Bad$24K$24K/yr · 16K searches