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38

pikachu figure

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A small market ($35K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 25Conversion 26Competition 45Returns 87Price range 82Avg price 85Brand share 21Review moat 50Quality gap 23

Returns

Great1.4%

return rate — above 5% kills the launch gate

Avg price

Great$19.02

avg listing price — sweet spot $15–$100

Price range

Great$8.18–$49.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,511.93

avg incumbent reviews — the moat a new listing must climb

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-0.7%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad92%

top-5 brand share — brand-locked demand

Market size

Bad$35K

$35K/yr · 86K searches

Reviews