46
paint your own stepping stone
Skip itA small market ($31K/yr) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$20.61avg listing price — sweet spot $15–$100
Price range
Great$8.08–$39.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad6,896.91avg incumbent reviews — the moat a new listing must climb
Growth
Bad-17.5%90-day search growth — must beat 0% to launch
Market size
Bad$31K$31K/yr · 37K searches