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nezuko figure
Skip itWeak search conversion (1.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$39.73avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,035.08avg incumbent reviews — the moat a new listing must climb
Price range
Good$12.38–$184.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Market size
Okay$124K$124K/yr · 246K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-11.5%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale