49
my little pony
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Avg price
Incredible$29.32avg listing price — sweet spot $15–$100
Market size
Great$1.2M$1.2M/yr · 5.7M searches
Competition
Great38%top-5 click share — an open shelf
Returns
Good2.7%return rate — above 5% kills the launch gate
Review moat
Good1,349.39avg incumbent reviews — the moat a new listing must climb
Price range
Okay$5.49–$225.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-5.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale