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my little pony cards
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible20.33avg incumbent reviews — the moat a new listing must climb
Growth
Incredible+115.4%90-day search growth — must beat 0% to launch
Avg price
Incredible$45.34avg listing price — sweet spot $15–$100
Price range
Great$11.05–$116.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$578K$578K/yr · 601K searches
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand