50
moana plush
Worth a lookShows a sweet-spot price point ($22.24 avg), but strong incumbent ratings (4.7★) keeps it on the watch list.
Avg price
Great$22.24avg listing price — sweet spot $15–$100
Price range
Great$9.70–$38.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good708.07avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Growth
Good+20.9%90-day search growth — must beat 0% to launch
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Market size
Okay$116K$116K/yr · 189K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality